5 Strategic Shifts That Can Help Dial In Purpose and Momentum
The start of a new year brings that rare opportunity to pause and recalibrate. But let’s face it—most business owners don’t take it. Instead, they charge into January carrying the baggage of the previous year: unfinished projects, unmet expectations, and the pressure to make this year “different.” That pressure can be paralyzing, keeping you stuck in the same patterns that left you frustrated last year. I worked with a strategic partner - Dan - who embodied this cycle. Every January, he’d set ambitious goals. And every February, he’d find himself overwhelmed, spinning his wheels, and wondering why nothing had changed. I often heard Dan say he felt scattered, trying to do everything. Secretly, I worried that he was burning out in the process. That wouldn't just affect him, it would affect my business as well. But one year (with a little encouragement from me), Dan did something different. He made five intentional shifts in how he approached his business. These shifts didn’t j...